Find (Patient Journey Stage)

Find (Patient Journey Stage)

How the patient finds your website and Search online.

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About this course

The first phase or component of the patient journey is called Find, and it is when/how the patient finds your website and Search online. In this course, you will learn about this phase along with helpful tools and best practices. 

WHO SHOULD TAKE THIS COURSE

This course is 1 of 5 courses focused on digital marketing. It is intended for those healthcare organizations that have purchased Search, specifically members of their (Digital) Marketing and Patient Access / Patient Experience teams. 

Curriculum17 min

  • FIND
  • SEO and Google My Business (GMB) 3 min
  • Marketing Campaigns 4 min
  • Educational Campaigns 2 min
  • Deeper Dive with Analytics 7 min
  • Conclusion
  • Key Takeaways 1 min
  • Knowledge Check
  • How'd We Do?

About this course

The first phase or component of the patient journey is called Find, and it is when/how the patient finds your website and Search online. In this course, you will learn about this phase along with helpful tools and best practices. 

WHO SHOULD TAKE THIS COURSE

This course is 1 of 5 courses focused on digital marketing. It is intended for those healthcare organizations that have purchased Search, specifically members of their (Digital) Marketing and Patient Access / Patient Experience teams. 

Curriculum17 min

  • FIND
  • SEO and Google My Business (GMB) 3 min
  • Marketing Campaigns 4 min
  • Educational Campaigns 2 min
  • Deeper Dive with Analytics 7 min
  • Conclusion
  • Key Takeaways 1 min
  • Knowledge Check
  • How'd We Do?